Privacy Policy

Last updated: February 26, 2026

Who We Are

EasyOffer (“we,” “us,” or “our”) is a real estate solutions company that buys houses and land for cash. This privacy policy explains how we collect, use, disclose, and protect your personal information when you visit easyoffer.com (the “Site”) or interact with our services.

Information We Collect

Information You Provide

When you submit a form on our Site, we may collect:

  • Name
  • Phone number
  • Email address
  • Property address
  • Information about your property or selling situation

Information Collected Automatically

When you visit our Site, we automatically collect certain information through cookies and similar technologies:

  • IP address and approximate geographic location
  • Browser type and operating system
  • Pages visited, time spent, and referring URL
  • Device type (mobile, desktop, tablet)
  • Advertising identifiers (Google Click ID, Facebook Click ID, Microsoft Click ID)
  • UTM campaign parameters

How We Use Your Information

We use your personal information to:

  • Provide you with a cash offer on your property
  • Contact you about your inquiry
  • Improve our Site and services through analytics
  • Deliver targeted advertising and measure ad effectiveness
  • Comply with legal obligations

Cookies and Tracking Technologies

We use the following third-party services that place cookies on your device:

  • Google Analytics (GA4) — measures site traffic, user behavior, and conversion events
  • Google Ads — conversion tracking, remarketing audiences, and Enhanced Conversions for Leads
  • Meta (Facebook) Pixel — conversion tracking and remarketing
  • Microsoft Advertising UET — conversion tracking for Bing Ads
  • Vercel Analytics — performance monitoring and web vitals

These services may collect information about your online activities over time and across different websites. We use Google Consent Mode V2 to manage consent signals for Google services.

How We Share Your Information

We may share your personal information with:

  • Service providers who help us operate our business (CRM systems, analytics, advertising platforms)
  • Title companies and closing attorneys involved in a real estate transaction with you
  • Advertising partners (Google, Meta, Microsoft) for targeted advertising and conversion measurement
  • Legal authorities when required by law or to protect our rights

We do not sell your personal information to data brokers or unrelated third parties.

Your Privacy Rights

Depending on your state of residence, you may have the following rights regarding your personal information:

All US Residents

  • Opt out of targeted advertising
  • Request information about data we have collected
  • Request deletion of your personal information

California Residents (CCPA/CPRA)

California residents have additional rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA):

  • Right to know what personal information is collected, used, shared, or sold
  • Right to delete personal information
  • Right to opt out of the sale or sharing of personal information
  • Right to non-discrimination for exercising your privacy rights
  • Right to correct inaccurate personal information
  • Right to limit use of sensitive personal information

To exercise your right to opt out of the sale or sharing of personal information, visit our Do Not Sell or Share My Personal Information page.

Tennessee Residents (TIPA)

Tennessee residents have rights under the Tennessee Information Protection Act (TIPA), effective July 1, 2025:

  • Right to access your personal information
  • Right to delete your personal information
  • Right to opt out of targeted advertising, sale of data, and profiling
  • Right to data portability

Other State Privacy Laws

If you reside in Colorado, Connecticut, Virginia, Texas, Oregon, Montana, or other states with comprehensive privacy laws, you may have similar rights. Contact us to exercise them.

How to Exercise Your Rights

To submit a privacy request (access, deletion, or opt-out), you can:

We will verify your identity and respond to your request within 45 days, as required by applicable law.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required by law. Form submissions are typically retained for up to 3 years. Analytics data is retained according to the default retention periods of each platform (e.g., 14 months for Google Analytics).

Data Security

We use industry-standard security measures to protect your personal information, including HTTPS encryption, secure hosting on Vercel, and access controls. However, no method of transmission over the internet is 100% secure.

Children's Privacy

Our Site is not directed at children under 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

Changes to This Policy

We may update this privacy policy from time to time. The “Last updated” date at the top reflects the most recent revision. Continued use of our Site after changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this privacy policy or your personal information, contact us: